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I thought long and hard before scheduling this month's teleseminar, because it's not exactly focused on direct selling -- but it will help you to position yourself in a way that makes direct selling easier.
If you have a special talent or expertise that you want to share with others, you won't want to miss it!
I'll be talking with one of the best "productization experts" around, Pete Nelson, who has mentored me in packaging my expertise in my Unlock The Game™ programs.
On Thursday, January 20, 2005, 5-6 pm (PST), I'll be interviewing him on the topic of " Unlocking the Secrets
to Productizing Your Expertise."
Don't miss the details below!
On a side note, I also wanted to mention that more than 35,000 US real estate professionals will be reading about Unlock The Game™ when it's featured as the cover story in the January-February 2005 issue of Broker Agent News. (More details below.)
To your success,

P.S. For the month of January, I'll be donating 10% of revenues collected through the new learning packages on my website to the victims of the tragedy brought on by the tsunami... If you've been on the fence about ordering the Unlock The Game™ program, now is the time to help yourself and others in need.
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"Unlocking The Secrets To
Productizing Your Expertise"
With Pete Nelson
Thursday, January 20, 2005, 5:00 - 6:00 p.m. (PST)
(Pacific Time, according to www.timegov.com)
$37 registration fee
Register Here
We're all experts in some specific area... but how many of us know how to document, package, and market our expertise to people who need it?
For the past three years, I've had the good fortune to have been personally mentored by Pete Nelson, one of the best "productization experts" around.
On Thursday, January 25, 2005, 5-6 pm (PST), I'll be interviewing Pete during a teleseminar titled
"Unlocking The Secrets To Productizing Your Expertise."
He'll share important strategies and ideas that you can use to productize your expertise and natural abilities just as I have.
You'll learn:
Plus, you'll receive a detailed handout "road map" that will guide you through the process of "productizing" your expertise, and you'll have a special opportunity to join his fast-track productization program.
Whether you have your own business, work in a company that has specialized knowledge, or are currently employed but know deep down that you have a special talent that others can appreciate (and pay for!), join me for this special teleseminar, you won't want to miss it!
"Unlocking The Secrets To Productizing Your Expertise" with Pete Nelson
Thursday, January 20, 2005, 5:00 - 6:00 p.m. PST
Pacific Time, according to www.timegov.com
($37 registration fee)
Register Here
Here are some more details about Pete...
Pete Nelson is one of the experts I've worked with to productize and market Unlock The Game. He's the founder and CEO of The Valeo Group, a major marketing consulting firm in Irvine, CA. A sought-after speaker and marketing expert, his clients range from high-profile entrepreneurs and corporate executives to leading organizations including Allergan, the US Department of Commerce, Ricon, Adwire, the Orange County Transit Authority, and UCLA. Pete created the popular marketing programs, Selling in Color and TOMA University, the world's first productization membership program for professionals. He is also the author of three books, including Crunch Time (to be released in February), which he coauthored with former NBA and LA Lakers legend Jamaal Wilkes and renowned business psychologist, Dr. Gail Schaper Gordon.
Register Here!__________________________________
NEW! Unlock The Game™ Online Video
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Mastery Package - $1,217 Now $497
Learn More or Order Here
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Sales Therapy 101:
Breaking Your Fear of Cold Calling
By Ari Galper, Founder of Unlock The Game™
(Click here to read full article)
Almost every day, visitors to my Unlock The Game™ website click on my live instant-messenger chat button, which invites them to "Ask Ari a selling question."
And do you know what their most common question is?
Yes, you guessed it: "Is there any way I can break through or overcome my fear of cold calling?"
Most of us have at least some resistance to cold calling, and some people I talk with have such a paralyzing visceral and emotional fear of cold calling that they can't even consider doing it.
In some ways, the fear of cold calling is practically an epidemic -- but not the kind of epidemic that gets publicized on TV or in newspapers.
It's a silent and personal one, a psychological struggle that happens in our own hearts and minds.
The fear of cold calling is a painful, daily struggle for many entrepreneurs and salespeople who have been trained in traditional selling techniques.
Traditional sales trainers answer questions about cold calling this way:
Click Here To Read Full Article...
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News Flash!
Unlock The Game™ cover story and
audio interview in Broker Agent News
Know any real estate agents or brokers looking for
an edge to their selling efforts?
The real estate sales game is one of the toughest
of them all.
Unlock The Game™ is the front cover story in the January/February issue of Broker Agent News, a national publication that reaches more than 35,000 real estate professionals.

The magazine also interviewed me for a special real estate- specific Unlock The Game™ audio mini-lesson that will be distributed to more than 400,000 real estate professionals across the US.
Here's that interview.
(Send it to a friend in real estate if you find it helpful.)

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