If I had a dollar for everyone who asked me this question: “Does Unlock The Game work if I’m not purely cold calling?” I’d probably have thousands of more dollars to donate to charity.

Of course the answer to that question is a resounding yes.

But rather than start charging for that answer every time someone asks me that question, I thought I’d illustrate it to you by giving you a “kick in the pants” real-life example for the new year.

Below, you’re going to get a “sneak peak” into how one of our Inner Circle members mines his most precious asset (often ignored by many) — old clients no longer doing business with his firm.

He’s using Unlock The Game very successfully not just for calling new prospects, but for bringing old and often ignored relationships back to life.

So many sales people and business owners are so focused on winning new clients that they often ignore the long-lost client who used to do business with their firms.

And since most traditional sales programs fumble the relationship recovery process, old clients are usually ignored.

Additional profits that could have been made, completely wasted.

I call it a lack of elegance and grace in the way in which traditionally-trained sales people have been taught to nurture a relationship that has been ignored over time.

In many cases, what the traditionally-trained sales person does in this situation is call back the old client and give them a “sales pitch” about the company’s new services and products.

  Ouch.

Talk about a bull in a china shop.

This doesn’t happen in our world, especially for our Inner Circle members.

Why? Because they understand the impact a single word can make on reinvigorating a past relationship and the power that a pure Mindset (free of “closing techniques”) has on the value of that relationship over time.

Meet Brian Britt.

An Unlock The Game Inner Circle member for only about six weeks.

(Yep, he chose to invest in himself BEFORE he bought presents for others under the Christmas tree, and now he’s reaping the benefits).

He works in the battered financial industry and has been traditionally trained in sales his whole career, until he joined us.

What you’re about to read is his story (my comments in bold), his exact languaging, and the Mindset he has learned from his involvement with Unlock The Game over the past few weeks.

Things to look for:

– Notice how each word he uses is not salesy (his Unlock The Game coach helped him create his wording for this scenario) and no sales pitch about what he has to offer

– Notice the reaction of the clients, no push back, but instead a warm embrace and a willingness to do business again

You won’t see this happening in any traditional sales programs.

Selling doesn’t have to be painful or disheartening. You can make plenty of money by selling without sacrificing your soul in the process.

And yes, this applies to virtually all countries around the world, including Australia and the United Kingdom.

To your success,