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It happens to me all the time.
“Ari, can you please give me the magic words and phrases (for free) to use on the phone to get the appointment or to make the sale...please, please”.
It’s amazing how many times I’ve been asked that over the years.
And my answer is always the same, “Giving you a few words or phrases to use, that you’ll plug back into your traditional way of selling, without first integrating the Unlock The Game Mindset, is futile.”
You see, creating another “sales script” that comes across inauthentic and “salesy”, completely defeats the purpose of what myself and hundreds of our Inner Circle members practice each day.
We know that the secret to sales success in this day and age is building authentic trust through natural conversation – not using a “one-liner” to hook the prospect so we can instantly “close” them.
With that said, some of our members have been sharing with each other a really sincere phrase that they’ve been leaving on voicemails that has gotten a tremendous response.
I’m willing to share that with you, if you promise that when your prospect calls you back, you don’t use sales pressure, make a sales pitch, or ask them endless questions that make you sound like you’re just “fishing” for the sale.
Is that fair?
With all the key words and phrases that we create as part of our Mindset – which are only accessible to our Inner Circle members -- we are very sensitive that we don’t use them as “bait” to put the prospect in an awkward situation where they are forced to listen to a sales pitch.
What all of our members practice daily, is sharpening what we call a “problem-statement” as the opening key phrase when calling a new prospect – or calling back an inbound lead.
Now the “problem-statement” is not a pitch about what you have to offer and it’s not an open-ended question that triggers them to tell you their problems.
It’s about entering the conversation with a prospect ALREADY KNOWING and ARTICULATING what their core issues are – and seeing if they’re open to conversing about how to solve them.
How do you know their issues before you call them you ask?
You do your homework -- by asking you're clients what three core issues disappeared after they bought your solution.
Once you have those issues, in their words, you then convert them into one of your problem-statements.
This is a whole new way of thinking for most people who have only been exposed to old-school sales thinking.
And as I share with you this new simple, yet powerful phrase to leave on your prospect’s voicemail, I’ll just ask that you not take advantage of them when they return your call by “pitching” them.
Here’s the phrase to leave on your prospect’s voicemail, that in most cases, will increase your likelihood of getting a return call:
“My name is ________, and I have a few questions that I’m hoping you can help me out with. It's related to issues around (enter your problem-statement here). My number is ______, thank you.”
Simple, no sales pitch, honest.
But remember, no “fishing” questions or sales pitch.
Only a "problem-statement" that connects with their issues, so they can feel free to respond to you.
If you’d like to us to help you create your own industry-specific “problem-statement” that you can use for the rest of your career, then join our Unlock The Game Inner Circle membership program.
We’ll assign you your own private coach who has been personally trained by me -- to help you master the Mindset and help you create your own “tool bag” of words and phrases that create trust with your prospects that you can use in any sales scenario you encounter.
Old-school selling and thinking is fading fast.
It get's harder to make the shift, the longer you wait.
To your success,
P.S. Leave me a comment below with your thoughts.
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